Miss Dior

MISS DIOR Essence in Hamburg

For the global launch of its new fragrance, Miss Dior Essence, Parfums Christian Dior created a series of refined pop-up experiences around the world, including the Dior Café at Hamburg’s iconic Außenalster in Germany - a poetic space where fragrance, design, and storytelling came together.

An inspiring example of how Maisons translate their heritage into immersive brand experiences that engage all the senses. Miss Dior Essence, a creation by Francis Kurkdjian.