Marionnaud Paris

Visual Brand Content Creation & Social Media Strategy for Marionnaud Paris. Objective: Strengthen the brand’s premium positioning, modernise its image by producing engaging content to enhance visibility and audience engagement.

1. Strategy & Consulting
Audit of existing social media channels and optimisation recommendations
Competitive monitoring and analysis of digital trends

2. Content Creation
Production of visual content: videos and photos
Creation of platform-specific content (social media and career platforms)

3. Brand Collaborations
Point of contact for Trade brands featured on Marionnaud’s social media channels (Armani Beauty, Guerlain etc.)

4. Influence
Curation of influencer lists with press agency for premium brand activations, including the launch of Guerlain’s new haircare line at Marionnaud